Rumble - Fintech Product Launch

project overview
the problem: launching a new fintech product required translating highly complex financial analysis and trading concepts into a simple, consumer-friendly mobile app under a strict, fast-paced pre-launch deadline. the solution: as the sole designer, i worked directly with product managers and engineers to prioritize mvp feature constraints. i mapped clean user flows for core entry experiences and built a robust, bilingual (english/arabic) design system from scratch to ensure a cohesive, scalable interface. the outcome & output: successfully shipped a zero-to-launch mvp layout on schedule. delivered a foundational library of 50+ reusable components, core ui screens, intuitive visual layouts for complex financial concepts, and a seamless bilingual experience for both english and arabic users, mastering the balance of technical ux precision with rapid product rollout constraints.
my role
sole designer
project type
mobile app · design system · zero-to-launch
Year
2023
Industry
Fintech


